Bauer Media:
Timeline:
1953- Angling Times launched, first magazine by the company
1956- Motor cycle news
1990-Kiss FM launched
Melody FM launched becomes Magic 105.4
1994- Bought a small magazine company called For Him
magazine which extended to multi platform FHM
1996- Digital music TV channel The Box launched, a seven
channel joint TV venture with channel 4
2002- Closer is launched
2005- Britain’s first weekly glossy Grazia launched
2012- Bauer spans over 80 influential brand names. (Heat,
Parkers, Match, Car, Yours Closer, Grazia, more, pop, yours, Empire, Kerrang!,
Mojo, Q, FHM, Zoo
Bauer is a sister company of H Bauer Publishing, publisher
of the UK’s biggest TV listings, Take a Break and Bella
Lifestyle:
These are magazines which focus on issues surrounding
lifestyle e.g. relationships, Problems etc. These are mass market magazines as
they apply to a mass audience.
Magazine titles:
Askamum
Top Sante
Mother and Baby
Pregnancy and Birth
Which magazines are cross media and cross platforms:
Heat- Magazine, Radio, Online, Mobile.
Yours- Magazine, Online
Kerrang!- Magazine, Radio, TV, Online
Q- Magazine, Radio, TV, Online
FHM- Magazine, Mobile, Online
Zoo- Magazine, Mobile, Online Etc.
Men’s:
Empire
Kerrang!
Mojo
Q
Women’s:
Closer
GRAZIA
Heat
More!
Pop
Yours
Music and Entertainment:
Kerrang!
Pop
Mojo
Q
Empire
Children and Teen:
Kerrang!
Match
Pop
Total revenue:£ 1,484,980,000
Top 5:
Closer 498,683 weekly
Heat 370,132 Weekly
Grazia 224,421 Weekly
More! 188,265 Weekly
Yours 293,016
Worse:
Classic Car Weekly: 27,804
Practical classics 53,177
CAR 58,380
Performance Bikes 21,385
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