Thursday, 2 February 2012

Vibe Magazine Fact File

Vibe magazine is a hip-hop and rap magazine. As of 2007 Vibe magazine had a current circulation of 800,000.Each issue of Vibe magazine contains articles on celebrities, fashion, sounds, lifestyle and media. Vibe magazine is published with double covers and is part of the Vibe Lifestyle network. The magazine demographic is 16-25 year olds who are interested in Rap and Hip-hop.
Vibe was started in 1993 in partnership with Time inc. Originally called Volume. Miller publishing bought Vibe in 1996. Next in 2009 Vibe launched a statement saying it was due to close which it did. It was finally brought back after Intermedia Partners LP bought the magazine. In 2012 Vibe’s parent company Vibe holdings merged with BlackBook media in order to form Vibe Media.

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